Rebranding T1
After 20 years and a million condom jokes too many, TrojanOne transforms into T1. Inspired by the playfulness and problem solving of Tetris, a dash of Rubix Cube. Brought together with a sophisticated agency typeface, an upbeat colour system, and a quirky tone of voice.
Agency: T1
CCO: Graham Lee
Design: Nick Kopa (2016)